
Royal Ascot 2025: Dress Like Royalty in a Bespoke Morning Suit from Lapels
Few events capture the elegance of British tradition quite like Royal Ascot. Held annually each June at the historic Ascot Racecourse in Berkshire, this prestigious horse racing festival is more than a sporting event—it’s a global celebration of style, status, and sophistication.
This year, Royal Ascot 2025 will run from June 17 to June 21, drawing the elite from all corners of the world, including the British royal family. Attendees flock to the event not only for the thrilling races but to embrace and showcase the timeless charm of traditional menswear, especially the morning suit.
At Lapels Bespoke, we invite you to make your mark at Royal Ascot in a masterfully tailored bespoke morning suit—a look that speaks of heritage, confidence, and impeccable craftsmanship.

Why Royal Ascot Matters in the World of Style
From its origins in 1711 under the reign of Queen Anne to its current-day popularity, Royal Ascot has remained one of the most fashionable events on the British social calendar. It’s one of the few remaining places where formal daywear for men is not just encouraged but required, especially in the Royal Enclosure, where the dress code is strict and steeped in tradition.
The event draws aristocrats, celebrities, global leaders, and influencers alike, all of whom use the opportunity to showcase their most elegant fashion choices.
And at the heart of this style statement is one unmistakable garment: the morning suit.
What Is a Morning Suit? A Timeless Symbol of Elegance
A morning suit is considered the most formal daytime attire for men. It is distinguished by:
- A tailcoat (usually black or grey) that curves away at the front and falls into two long tails at the back.
- A waistcoat, often in dove grey, buff, or a tasteful pastel.
- Striped or checked formal trousers.
- A crisp white dress shirt with a turn-down collar.
- A silk tie or cravat.
- A top hat, usually grey or black.
- Polished leather shoes, such as Oxfords or dress boots.
Wearing a morning suit is more than just adhering to a dress code—it’s about embracing a legacy. At Royal Ascot, this attire represents tradition, class, and a respect for the rich history of British fashion.

Lapels Bespoke: Crafting Morning Suits for Modern Aristocrats
At Lapels Bespoke, we blend heritage tailoring techniques with contemporary aesthetics to create morning suits that are not only true to tradition but tailored to your individual style. Whether you are attending the Royal Enclosure or a luxury corporate box, your appearance should reflect nothing less than absolute refinement.
Our approach includes:
- Personal Consultation: We understand your vision, body structure, preferences, and event needs.
- Choice of Premium Fabrics: From classic herringbone wool to lightweight summer blends—our fabrics are curated for elegance and comfort.
- Precision Tailoring: Each suit is handcrafted for an impeccable fit, ensuring confidence in every step.
- Bespoke Accessories: From hand-stitched waistcoats to vintage-inspired top hats, we complete your ensemble with finishing touches.
Our Track Record: Excellence Beyond Borders
In April 2025, Lapels Bespoke had the privilege of dressing two distinguished clients for the Dubai World Cup, the most prestigious horse racing event in the Middle East. While Dubai’s Style Stakes Competition leans towards a “smart casual” dress code, one of our clients made a bold choice by donning a modernized morning suit, tailored by our expert team.
The result? He was selected among the Top 10 Best Dressed Men—a moment of immense pride for our team and a testament to the timeless versatility of the morning suit.
This success reinforces our commitment to excellence, no matter the occasion or dress code. Whether it’s Dubai or Ascot, we ensure our clients are always dressed to impress.

The Royal Enclosure: Dress to Impress Where Kings and Queens Walk
For those fortunate enough to be invited to the Royal Enclosure at Royal Ascot, dressing appropriately is non-negotiable. The official dress code for men strictly requires a black or grey morning suit with a waistcoat and tie, a top hat, and black shoes. Lapels Bespoke ensures every detail of your outfit is fully compliant—while still offering room for subtle personality.
Not attending the Royal Enclosure? Even in other enclosures such as the Queen Anne or Windsor Enclosure, dressing with elegance is key. Our bespoke services can provide both classic and contemporary morning suit styles, tailored to the formality of your enclosure while maintaining that signature Lapels refinement.
Morning Suits for the Modern Gentleman
We understand that today’s gentleman seeks tradition with a twist. At Lapels, we honor the codes of classic tailoring while allowing you to infuse the ensemble with personal flair—be it a bold waistcoat color, a custom monogram, or vintage-inspired buttons.
When you commission a morning suit with Lapels Bespoke, you’re not just buying a suit. You’re investing in:
- Confidence: Step into a garment made to elevate your presence.
- Legacy: Join the ranks of history’s best-dressed men.
- Craftsmanship: Celebrate the art of slow, purposeful tailoring in a fast-fashion world.
Ready for Royal Ascot? Don’t Wait Until the Last Minute
Creating a bespoke morning suit is a journey—one that involves personal fittings, fabric selections, and detailed handcrafting. With Royal Ascot 2025 just around the corner, now is the time to secure your appointment.
Each bespoke creation takes approximately 3–5 weeks, depending on the level of customization and fitting requirements. Our calendar is filling fast, and demand peaks during the racing season—so act now to guarantee your place.
Conclusion
Royal Ascot isn’t just an event—it’s a moment in history, a stage where tradition, elegance, and identity converge. Dressing for it is more than adhering to a code; it’s about stepping into a story of timeless British heritage with confidence and flair.
At Lapels Bespoke, we don’t just craft morning suits—we help you embody the stature, refinement, and legacy that Royal Ascot represents. Whether you’re in the Royal Enclosure or among the discerning attendees beyond it, your bespoke morning suit will speak volumes before you even say a word.
Book your bespoke consultation today and let us prepare you to stand tall—tailored to perfection—at Royal Ascot 2025.